Strategy
When it comes to brand and marketing strategy, I get straight to the point. No buzz words, no unnecessary workshop sessions. My process is simple and transparent. I work with you to build a strategy that helps you understand why your business exists and why your customers need you. From there, every marketing campaign and every decision is informed by, and aligned with a clear brand purpose.
Recent Work
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This boutique family law firm engaged me to build and implement a new marketing strategy in order to cement its place in family law and effectively communicate with its desired audience.
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As the Marketing Director for this commercial property consultancy firm, I built and led the execution of a marketing strategy and brand strategy , which I effectively adapted to help steer the company through the COVID pandemic.
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As co-founder of Melbourne’s leading mobile bicycle workshop, I couldn’t build the business without a solid strategy. I followed my typical process, beginning with an in depth analysis of the industry, key audiences and market trends. I then utilised my network of professionals to help put the strategy into action.
